UPC 037000874218

Tide Plus Coldwater HE Turbo Clean Laundry Detergent offers the brilliant clean you know and love plus brilliant color protection even in cold water. It's specially formulated for cold water conditions, giving you brilliant color protection and using 50 less energy when you switch loads from warm to cold. It is formulated with HE Turbo Clean technology for 6x the cleaning power in half the time and is recommended by leading high efficiency washing machine manufacturers . Unlike many HE compatible laundry detergents that can slow machines down with over-sudsing, this turbo-charged formula quickly collapses suds and targets tough stains. Try Tide PODS with 3-in-1 chamber technology that cleans, protects colors and fights stains even in cold water. Based on stain removal using 1 dose Tide HE in the quick wash cycle vs. 6 doses of the leading bargain liquid detergent, base variant, in a normal wash cycle Based on co-marketing agreements